The coolest online fashion stores with the hottest sustainable styles

Let´s dress eco, fair, vegan!

Hello, fashion lovers! We want to live ecologically responsible and here are the good news: eco fashion can look super hot!

Photographer: Ben Bernschneider; Make-up: Alterra, Logona; Dress: Urban Outfitters, recycled polyester

As we found out in my last articles Guide how to organize your wardrobe and Why I decided not to buy H&M anymore the best is to reuse, swap and buy second hand when it comes to clothes. But if you pay attention to where your clothes come from and how they were produced, you can also buy new items from time to time.

Important criteria: quality, organic or recycled fabrics, ecological and fair production. Sounds hard? Not anymore! There are amazing online fashion stores that gather great eco brands. That makes it easy for you to check out with a clear conscience. I made a list for you with my favorite eco online fashion stores and my favorite pieces - shipping international, inside Germany and Europe or the US. Have fun and be responsible - overreaching is not what you want anymore.

International

  • Ecological, sustainable fashion
  • Designer brands
  • High fashion
  • Activewear, Casualwear, Resortwear, Underwear
  • Beauty
  • Jewellery
  • starting at 30 € for Swedish Stockings - up to 2020 € for Mayet Tote
  • What I love most about it: simple basics with a twist, jewellery made of recycled gold, printed leggings
  • reve-en-vert.com

From left to right clockwise: Bamboo Tee, By Signe, 80 €; Gold Talon Ring, Pamela Love, 300 €; Yoga Pants, Teeki, 90 €; V Neck Jumpsuit, By Signe, 160 €; Leggings, Vyayama, 200 €

Germany, European Union, Switzerland, Norway

  • Eco, Fair, Vegan
  • German & European brands
  • Casualwear, some pieces that are also great for the evening
  • Selected beauty & accessories
  • Men´s wear
  • Moderate price range
  • What I love most about it: great fabrics, potential everyday favorite pieces, everything is vegan, amazing natural deodorants
  • Concept store in Berlin
  • loveco-shop.de

From left to right clockwise: Striped dress, Lovjoi, 89 €; Skirt, Jan ´N June, 80 €; Jeans, Armedangels, ~ 90 €; Deodorant Cream Fresca, eskay essentials, 8 €; Backpack, kaliber fashion, 95 €; Blackwood Sunglasses, Kerbholz, 139 €; Dress, Armedangels, ~ 70 €; Jumpsuit, Kings of Indigo, ~ 190 €; Black Mini Shift Dress, Cossac, ~ 140 €

  • Eco, Fair, Vegan
  • German & European brands
  • Casualwear, some pieces that are also great for the evening
  • Yoga
  • Beauty
  • Selected home accessories
  • Men´s wear
  • Kids´ wear
  • Moderate price range
  • What I love most about it: beautiful pieces for everyday, great yoga items, organic chakra aroma sprays, scented soy wax candles, everything is vegan, you can create and share a wishlist (the items to the left are on mine)
  • Five concept stores in Germany, one in Switzerland
  • glore.de

From left to right clockwise: Tea light holder, Side by Side, ~ 26 €; Striped Tee, Armedangels, ~ 40 €; Leggings, Under the Same Sun, 85 €; Yoga mat, Manduka, 85 €; Jumpsuit, YoiQi, 79 €; Om Necklace, Fremdformat, 49 €; Chakrascent No. 5, Florascent, 14 €; Cardigan, Frieda Sand, ~ 200 €; Scented Candle Coconut, Broste Copenhagen, ~ 13 €; Linen Top, Stanley & Stella, ~ 30 €

United States

  • Ecological, sustainable fashion
  • Known brands from the US and Europe as well as unique artisan brands
  • Casualwear, Eveningwear, Activewear
  • Beauty
  • Men´s wear
  • Moderate price range
  • What I love most about it: a lot of chic and everyday clothes by People Tree and hot cocktail dresses by Frock LA 
  • modavanti.com

From left to right clockwise: Wrap Dress, People Tree, 109 $; Striped Dress, 4 All Humanity, 92 $; Mint Cocktail Dress, Frock LA, 84 $; Mandala Leggings, Wolven Threads, 84 $; Birds Nightdress, People Tree, 48 $; Wide Leg Trousers, People Tree, 106 $

Read more about sustainable fashion in my last articles Guide how to organize your wardrobe and Why I decided not to buy H&M anymore and follow me on Instagram and Facebook.